With 20 years of go-to-market and marketing leadership experience, Allison Munro has always been a revenue-focused marketer. At the beginning of her career, as founder and CEO of her own experiential marketing agency, she grew the company from zero to $5M in Services revenue before her first merger/acquisition. She went on to lead an SAP consulting company through to acquisition before transitioning to marketing leadership roles in B2B tech startups, including Oracle Eloqua where she spent her days building pipeline for 1,100 sales reps for three years. She also held leadership roles at Nexj Systems and Piano Software prior to joining Canadian tech success story Vena Solutions in 2020, mere months before the pandemic started. As Vena’s Chief Marketing & Ecosystem Officer, Allison is responsible for driving finance-led transformation and elevating the strategic office of finance through the combined power of Vena’s product, partners and community.
